News
September 2009
Angels viral poetry game
As part of the Angels of Anarchy marketing campaign, we've created a collaborative poetry game. Drawing reference from a surrealist game developed in the 1920s called the Exquisite Corpse, the 2009 version created for Angels of Anarchy, embraces the microsite, Facebook (http://apps.facebook.com/angelsofanarchy/) and twitter (direct replies to @angelsofanarchy). Visitors can write their own surreal line of poetry, without knowing what has come before, and what comes next. Only at the end of the game is the completed poem revealed. Leveraging MOO.com there is also the added feature of printing your surreal poems onto branded postcards.
Stop the press! Award winning writer, Jeanette Winterson OBE, joins in our surreal poetry game, check out this press article on CityLife.
